“The Facebook Effect”
If you’re looking for the real story behind the Harvard nerd who connected the world, forget the David Fincher adaptation (which, by the way, I really liked) and pick up this book. While there is way too much to mention in terms of what is true and what was glamourized/exaggerated for the Oscar winning film, there are definitely a few things I think are worth pointing out before you start reading.
First off, is the astounding depth Facebook has when you step back and realize just how profoundly it has impacted the world. Sure, most of the time we go on to creep our friends (or our friend’s friends), but Facebook was also one of the first online tools to help mobilize populations to form revolutions (for examples, READ THE DAMN BOOK!)
From there, it is actually just a flat out amazing story of how Facebook came into existence. It’s hard to believe as someone who created their account in 2005 when there were only 5 million users (only, right), that this network has grown to just under 700 million people and has become a global juggernaut. And despite how it appears in the movie, without Justin Timberlake…or, I mean Shawn Parker - Facebook simply would not exist.
Anyways, my advice is don’t stop and take what was in the movie at face value. Pick up this book and find out the truth behind the worlds obsession.
Next step for me: “The King of Madison Avenue” - Kenneth Roman
Time to brush up on my Ogilvy knowledge (now that was one badass dude).